Our Style Story...

Hi & welcome!

Welcome to the world of Säker stil - our platform for fashion and style, that we founded in 2014, in Stockholm, Sweden. We, the co-founders of Säker stil, are Ebba Kleberg von Sydow and Emilia de Poret. With Säker stil we simply want to inspire and provide step-by-step guidance on how to build a timeless and elegant wardrobe. A wardrobe that is easy to wear and work in ALL circumstances.

”Säker stil” in Swedish directly translates to “confident style” and pretty much describes our mission: To give more people confidence to express the best versions of themselves, through their personal style. Because we know it works! Säker stil has become a strong, warm and empowering community through our weekly podcast Säker stil-podden, our best-selling Style Guides, our Instagram @sakerstil and the Facebook group Säker stil-gruppen.

Again, thank you for joining us. We LOVE to hear from you! Send us an e-mail at info@sakerstil or send us a DM!

/ Ebba & Emilia